Get Started

Configure Your Study.

Tell us about your brand, upload your asset(s), and choose what to measure. We'll show you the exact price before you pay.

1
Company
2
Assets
3
Measures
4
Review
5
Checkout

About Your Company

Help us understand your brand so we can contextualize the results.

Who are you trying to reach with this asset? The more specific, the better.

Add Your Assets

Tell us what you're testing and add your assets. The number of assets determines your package and price.

What kind of creative are we testing?
🎨
Logo
📱
Ad Creative
✏️
Brand Name
📦
Packaging
🖥️
Website
📎
Other
Anything else we should know? Campaign goals, specific concerns, comparison notes, etc.

Choose Your Measures

Select 3 attribute scales that align with your brand goals. These will be measured alongside our standard Intent and Sentiment pillars.

Selected: 0 / 3

Trust

Does this feel reliable and credible?

Approachability

Does this feel welcoming and friendly?

Intelligence

Does this feel smart and well-crafted?

Modernity

Does this feel current and forward-looking?

Boldness

Does this feel confident and daring?

Warmth

Does this feel caring and human?

Sophistication

Does this feel refined and premium?

Authenticity

Does this feel genuine and real?

Energy

Does this feel dynamic and exciting?

Simplicity

Does this feel clean and easy to understand?

Always Included
Purchase intent, word-of-mouth intent, and open-ended Sentiment Analysis are included in every study — you don't need to select these.

Review Your Study

Make sure everything looks right before we launch your study.

Company
Contact
Industry
Target Audience
Asset Type
Package
Assets
Attribute Scales
Standard Measures (Always Included)
Purchase Intent Word-of-Mouth Intent Sentiment Analysis

Your Study Summary

Here's exactly what you're getting and what it costs. No hidden fees.

Total $—
Included In Every Study
👥 50+ respondents per asset
🎓 PhD methodology — peer-reviewed
📊 Full TPI Scorecard (PDF)
24–48hr delivery to your inbox
Study Configuration
Company
Asset Type
Assets
Measures

You're All Set!

Your study is configured and payment is confirmed. Our team is launching your study now — your Talli Performance Index will be delivered to your inbox.

⏱ Estimated delivery: 24–48 hours